Privacy Policy

Effective Date: 9 April 2024

This Privacy Policy applies between you (the user of the website) and Prime Sports & Media Limited (the owner and provider of this website). Prime Sports & Media (“Prime”) values the privacy of everyone who visits this website (“our site”). We will only collect and use your personal data in ways that are described here, and in a manner that is in compliance with our obligations and your rights under the law.
This Privacy Policy applies to our use of any and all data collected by us or provided by you in relation to your use of the Website.
Please take time to read this policy carefully.

Information About Us

• Our Site is owned and operated by Prime Sports & Media Limited, a limited company registered in England under company number 11425062.
• Main Trading Address, postal address: Office 6.07, Sierra Quebec Bravo, 77 Marsh Wall, Canary Wharf, London, United Kingdom, E14 9SH
• Email address: info@primesportsandmedia.com

What Does This Policy Mean For You?

This Policy explains:

• How we use your
• personal data;
• How it is collected;
• How it is held;
• How it is processed;
• Your rights under the law relating to your personal data.

What Is Personal Data?

• In the General Data Protection Regulation (EU Regulation 2016/679) (the “GDPR”), personal data is defined as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.
• In very simple terms, personal data is any information about you that enables another to identify you. Such data can include your name, contact details, electronic location identifiers, and other information.
• Under the heading “Data we collect directly from you”, you will find a list of personal data we collect.

Scope Of This Policy

• We collect and process personal data from our users only to the extent necessary for delivering a functional website and our content and services. Personal data processing is typically conducted with the user’s consent. However, there are exceptions where obtaining prior consent is not feasible due to legitimate reasons and when data processing is allowed by legal regulations.
• This Privacy Policy specifically pertains to interactions between Prime and Users on this Website and does not encompass any external websites accessible from this site, including any links provided to social media platforms.
• For purposes of the applicable Data Protection Laws, Prime is the data controller as defined under data protection regulations. This means that Prime determines the purposes for which, and the manner in which, your data is processed.

How We Collect Information About You

You may provide us your personal data through one or more of the following methods:

• when you contact us through the Website, by telephone, post, e-mail or through any other means;
• when you make payments to us, through this Website or otherwise;
• when you elect to receive marketing communications from us;
• when you elect to sign up for our newsletter
• when you use our services;
  in each case, in accordance with this Privacy Policy.

Data We Collect Directly From You

• Contact form
  A contact form is available on our website, which can be used for electronic contact. If you take this option, the data entered in the entry form is transmitted to us and stored. These data are:
• name;
• date of birth;
• gender;
• job title;
• profession;
• contact information such as email addresses and telephone numbers.

• When you choose to avail our services

• When you get in touch with us for availing our services and confirming them, we collect this data from you:
• demographic information such as postcode, preferences and interests;
• financial information such as credit / debit card numbers.
  In each case, in accordance with this Privacy Policy.

How We Use Your Information

Under the GDPR, we must have a lawful basis to use your personal data. Our basis for using your personal data may be because:

• The data is necessary for the performance of a contract between us; or
• You have consented for us to use your personal data; or
• It is in our legitimate business interest to use your personal data.

• Providing and managing your account with us
• Supplying our services to you- your personal information mentioned above are required for us to enter into a contract with you
• Communicating with you- this may entail communicating via emails, phone calls or messages
• Personalising and tailoring our services for you
• Improvement of our products / services;
• With your permission transmission and/or permitted by law, we may also use your information for marketing purposes such as contacting you via email of information about our services that may be of interest to you.

You will not be the recipient of any unlawful marketing or spam communications. We will always work to fully protect your rights and comply with our obligations under the UK GDPR. You will always have the option to opt-out at any time.
The legal basis for the processing of the data is Art. 6 (1)(a) of GDPR if the user has given his consent. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1)(f) of GDPR. If the e-mail correspondence aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1)(b) of GDPR.

 

How Long Will We Keep Your Personal Data?

Unless a longer retention period is required or permitted by law, we will only hold your data on our systems for the period necessary to fulfil the purposes outlined in this Privacy Policy or until you request that the data be deleted.
Even if we delete your data, it may persist on backup or archival media for legal, tax or regulatory purposes.

 

Do We Share Your Personal Data?

We will not share your personal data with any third parties for any purposes, with one important exception.
In certain situations, we may have a legal obligation to disclose specific personal data, which could include yours, if we are involved in legal proceedings, complying legal requirements, responding to a court order, or following directives from a government authority.
If any of your personal data is requested by a third party for the reasons mentioned above, we will ensure that it is handled with due care, securely, and in accordance with your rights, our obligations, and the legal obligations of such third party.
Should any personal data be transferred outside of the European Economic Area (EEA), we will take appropriate measures to ensure that your personal data receives the same level of security and protection as it would within the UK and under the GDPR.

 

When Do We Review Your Personal Data?

We are committed to ensuring the accuracy and relevance of the personal data we collect. To maintain this commitment, we undertake regular reviews of the data we hold every 12 months. These reviews are conducted to verify the accuracy of the information collected and to ensure that the rights of individuals regarding their personal data are upheld. Any necessary updates or corrections to the data will be made promptly following these reviews.

 

Your Rights

You have the following rights in relation to your Data:

• To be informed about us collecting and using your personal data.
• Right to access – the right to request (i) copies of the information we hold about you at any time, or (ii) that we modify, update or delete such information. If we provide you with access to the information we hold about you, we will not charge you for this, unless your request is “manifestly unfounded or excessive.” Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why.
• Right to correct – the right to have your Data rectified if it is inaccurate or incomplete.
• Right to erase – the right to request that we delete or remove your Data from our systems.
• Right to restrict our use of your Data – the right to “block” us from using your Data or limit the way in which we can use it.
• Right to data portability – the right to request that we move, copy or transfer your Data.
• Right to object – the right to object to our use of your Data including where we use it for our legitimate interests.

 

How Can You Contact Us?

To contact us about anything to do with your personal data and data protection, including to make a subject access request, please use the following details:
Email: info@primesportsandmedia.com

 

Changes To The Privacy Policy

We reserve the right to change this Privacy Policy as necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website. By continuing to use the Website after these alterations, you are deemed to have accepted the terms of the updated Privacy Policy.